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PA State Association of Letter Carriers Secretary Roger Jenkins diesNALC is deeply saddened to learn of the death of Roger Jenkins on Jan. 10, 2022. Roger began his career as a letter carrier in 1971, and he was a retired member of Erie, PA Branch 284. Throughout his career, Brother Jenkins served the union in several different positions including as a shop steward, congressional liaison and route inspection team member. He was the current secretary of the Pennsylvania State Association of Letter Carriers. Roger also formerly served in the Army National Guard. Roger is survived by his wife Mary Jane, his daughter Wendy and his two grandchildren Allie and Krystopher. He was 74. “For decades, Brother Jenkins served the NALC at the local, branch and state levels,” NALC President Fredric Rolando said. “We are grateful for his service, and we mourn his loss. We send our deepest condolences to his family, friends and colleagues.” Via http://www.expertclick.com/NewsRelease/PA-State-Association-of-Letter-Carriers-Secretary-Roger-Jenkins-dies,2022266063.aspx
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Dateline: San Francisco, CA Bob Saget. Betty White. Sidney Poitier. John Madden. Desmond Tutu. Joan Didion. These are a few of the most notable performers, writers, and public figures who passed away in the last 30 days. All of these people lived long, productive lives (Bob Saget was the youngest, at 65). They received respect and acclaim for their accomplishments throughout their careers. Some–like Poitier and Tutu–had to overcome tremendous obstacles to achieve greatness. Others–like Betty White–continued to perform and delight audiences until just days before their death. A 100th birthday celebration for Betty White, planned for next week, will now be a celebration of her life. The problem with these celebrations, of course, is that there’s no guarantee that the guest of honor will be around to show up for the event. If we learn one thing from the time of COVID, it should be that life is not just precious but also fragile. One can appear healthy and vibrant one day and then be gone the next (like Saget). Which is why we should be sure to celebrate the important people in our lives on an ongoing basis–whether or not they are nearing an important milestone birthday or anniversary. My father was a key community leader in our town in Northeastern Pennsylvania. For decades, he championed programs for the disabled, low-income senior citizens, and others. Our family was grateful that the organizations he supported chose to honor him while he was still alive–rather than waiting till after he passed. The problem with a final posthumous curtain call is that the person who is meant to be honored can no longer hear the applause. Contact me to find out how you can get heard above the noise–even in a crisis situation. Catch the latest episodes of the hottest podcast on business and entrepreneurship…ShrimpTank Seattle Wednesdays at noon PT. Let us help your business rise to the top. [email protected] Via http://www.expertclick.com/NewsRelease/Top-of-Mind-Thursday-January-13-2022-Final-Curtain-Call,2022266060.aspx
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Dateline: Toronto, Ontario What is Objection Handling?When it comes to overcoming objections, “no” means “yes!” Sound counterintuitive? When you hear an objection from a buyer, it can only mean one thing; they are interested in learning more; otherwise, they’d walk away, hang up or ignore you completely. What is a sales objection? An objection arises when your buyer is unclear on how your solution, product, or service can help them. Therefore, when presented with an objection, you need to revisit their objectives and make stronger connections with what you can offer. Handling objections in sales requires you to be clear on the type of objection presented, as overcoming each type can differ slightly. Additionally, watch for objections shared in disguise. Below are the four most common sales objections. I’ve provided the objection definition/meaning, some examples of how they might present themselves and what you need to do to overcome them. Think of this as your list of sales rebuttals when an objection is presented. If you intend on being successful in sales, then read on to learn how to handle objections in sales. 4 Types of Common Sales ObjectionsMost common sales objections and responses fall into one of four categories. How you respond to and overcome each objection can vary slightly, so objection relevance is important. The key is to be clear on the objection, listen carefully to the language the buyer uses, and ask clarifying questions where it makes sense to do so. It’s also essential to observe the buyer’s behavior. For example, an objection presented firmly versus a question can suggest the extent to which your buyer embedded their objection. For each objection, be sure to repeat to the buyer what you understand their objection is to ensure you respond accordingly. Once you’re clear on the objection, identify which type of objection it is, which will ensure you give the appropriate response. This is the basIc formula for how to overcome objections in sales. To begin, I’ve identified examples of objections, when they might arise, and what you should do to overcome it in the objection list below. 1. Price ObjectionsEveryone wants a bargain. That’s why price objections are the most common objection. They are the easiest to present (“your price is too high“) and can stop a deal dead in its tracks. Think of a price objection as an easy way for your buyer to get out of further discussions. The key to overcoming a price objection is to remain confident in your price and not jump to discounting. When you jump to a discount, you suggest there is “room to negotiate.” You fall directly into the trap your buyer has set. Meaning of Price ObjectionsPrice objections are a signal that your buyer doesn’t yet see a return on their investment that justifies the price you’re asking. Today’s buyers seek value when making an investment decision, so price objections can also mean that the value of the investment isn’t yet clear. Examples of Price-Based Objections:Some examples of price-based objections include the following:
Overcoming Price-Based ObjectionsOvercoming a price-based objection requires that you revisit the value your product or service offers. Spend time recapping what the buyer will get for their investment and tie each value point with a need they described earlier. To be proactive and minimize price objections, ask your buyer early in the process regarding their budget for the investment. Armed with this information, you’ll know if they can afford what you are selling and how much time you’ll need to spend on discussing value. Additionally, always clarify throughout your buyer discussions what they find of value. Doing so allows you to determine what their return on investment will be. 2. Need ObjectionsNo one needs what you have to sell. There are other options, such as sticking with what they have currently or going to a competitor. Need objections arise when you rush to make a sale without confirming whether your buyer has a need. Need objections can also be a pricing objection in disguise. Fortunately, you can create a need if a buyer sees a significant return on their investment. For example, no one thought they needed an Apple Watch until they realized the benefits of having one. Meaning of Need ObjectionsA need objection suggests your buyer is not convinced that they need your product or service. There are three possible reasons for a need objection. First, the buyer might prefer to stick with their current situation, pursue a different solution (i.e., your competitor), or wait until a future point upon which they believe the need will be more critical. Examples of Need-Based Objections:Some examples of need-based objections include the following:
Overcoming Need-Based ObjectionsTo overcome a need objection, revisit the reason for your meeting in the first place. For example, what brought you and the buyer together? Why did they agree to meet with you? A more proactive approach to minimizing or avoiding a need objection is to ask when you first meet your buyer why they agreed to meet. Doing so confirms their willingness to meet and clarifies what their needs might be. 3. Authority ObjectionsAuthority objections are among the most common mistakes that even seasoned sales professionals encounter. An authority objection is often the result of attempting to sell to someone who can’t buy. These are the people who lack the authority to say “yes” and need to gain someone else’s approval. Being clear on who your ideal buyers are, their department, and title, coupled with asking about authority in early discussions, can minimize the chances of running up against an authority objection. Meaning of Authority ObjectionsWhen someone poses an authority objection, they may have no budget or suggest they need to get approval from their boss. Those who don’t have the authority still want to look good in the eyes of their boss. For this reason, they often won’t reveal that they can’t approve a purchase until once you’ve provided a quote or proposal. Examples of Authority-Based Objections:Some examples of authority-based objections you may hear include the following:
Overcoming Authority-Based ObjectionsTo overcome authority-based objections, suggest that your proposal would be best presented to their boss together, as there are several likely questions the other person would be unable to answer. To uncover if your contact has the authority to buy, ask, “whose budget will cover this investment?” The earlier you ask this question, the sooner you can confirm you are speaking with someone with authority to buy from you. 4. Timing ObjectionsUnless your buyer is desperate for what you have to sell, timing objections can present themselves. A timing objection arises when a buyer suggests that now isn’t the right time for them to make a buy. They may want to delay until the next quarter or wait until what they have falls apart. Unlike a price objection, these objections are typically given early in the conversation (to avoid speaking with you) or once they’ve heard your pitch. Meaning of Timing ObjectionsAlthough a timing objection typically means that a buyer isn’t ready to buy, it can also be a pricing objection in disguise. For this reason, when you experience a timing objection, always follow up with the buyer to confirm why now isn’t a good time and when the right time would be. If the buyer doesn’t share any specific reasons, take the opportunity to secure your next meeting. Examples of Timing-Based Objections:Some examples of time-based objection are:
Overcoming Timing-Based ObjectionsTo overcome a timing-based objection, make sure to revisit your buyer’s needs. It’s the priority of these needs that will allow you the chance to overcome the objection and move forward with a sale. If you sense the timing objection is a pricing objection in disguise, remind your buyer of the return on investment they’ll be achieving when they buy your product or service. If all else fails, ask your buyer when the right time to reconnect would be, then agree to a date and time to meet. Then, continue sharing value and staying in touch with your buyer until the date of the agreed-upon meeting. In some instances, a buyer suggesting a better time to meet is genuine, so take the opportunity to dismiss the objection if you haven’t been able to. Become a Master at Overcoming ObjectionsLet’s be honest. If you sell, you’ll face objections. The real question then isn’t whether you’ll face objections. You need to anticipate objections, then prepare yourself to overcome them when you do. Do yourself a favor, become a master at overcoming objections by using the examples above. Think of this as your objection cheat sheet. When you do, you’ll avoid freezing up or stumbling over your words. Instead, your response will seem natural and fluent. But, most importantly, the conversation (and sale) will continue to move forward. Be prepared, stay in the moment, and don’t give up. Remember, objections signify that your buyer is interested in what you have to say; otherwise, they would have walked away. © Shawn Casemore 2022. All Rights Reserved. Via http://www.expertclick.com/NewsRelease/Overcoming-Objections-Secrets-to-Handling-Sales-Objections,2022266054.aspx
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Dateline: Springfield, MA
Today’s Homeowner Media Founder and Host Danny Lipford is This Week’s Guest on Harrison Podcast. Home ownership issues, from the rising cost of housing to the maintenance and improvement required to protect and enhance one’s investment, are deeply tied into the national conversation about America’s economy. One of talk media’s leading experts on the myriad issues facing homeowners is Danny Lipford, founder/host of the notably successful “Today’s Homeowner” syndicated radio and TV programs. Lipford is this week’s guest on the award-winning PodcastOne series, “The Michael Harrison Interview.” Harrison methodically taps into Lipford’s educated perspective on current concerns about inflation, supply chain backups, and the labor force shortage in addition to the programming and advertising compatibility of the home improvement genre with the news/talk radio station format. Don’t miss this extremely informative conversation. To listen to the podcast in its entirety, please click here.
Cumulus Media Signs VP of Programming Operations Doug Hamand to Long-Term Extension. Programming executive Doug Hamand and Cumulus Media sign a new, long-term agreement that will keep the vice president of programming operations with the company for the foreseeable future. Hamand joined the company in January of 2016 after having served with iHeartMedia in a number of executive programming positions for 21 years. Cumulus SVP, programming operations John Dimick says, “Doug is a fierce competitor and expects the best from our content teams. His expertise and experience with multiple formats have enabled Cumulus Media to maintain its leadership position. Doug has definitely earned this new deal and many thanks for the hard work, dedication and commitment to Cumulus Media.” Hamand says, “Working the last five years with this team of exceptionally talented format VP’s, alongside Brian Philips, John Dimick and Greg Frey has been rewarding!?I am glad to have helped PDs and market managers in key Cumulus cities achieve success in ratings and revenue.?I look forward to serving these markets and the industry for more years to come.”Jon Hansen’s ‘Your Money Matters’ Added to WGN-AM Program Schedule. Local media figure Jon Hansen joins the daily program schedule at Nexstar Media’s WGN-AM, Chicago as host of “Your Money Matters” beginning February 7. The program – featuring topics including the basics of personal finance, investing and wealth management, financial security, financial literacy, and retirement planning will air from 6:00 pm to 7:00 pm Monday through Thursday. Hansen says, “I’m looking forward to learning things along with the audience. Just like them, I’m someone looking for ways to save money, smart ways to spend money, and how to prepare my family for life’s surprises. I’m looking forward to engaging with experts who can help everyone – no matter their financial background. ‘Your Money Matters’ will be a show driven by the listeners’ questions with their needs and financial goals in mind – and I promise we’ll have a lot of fun along the way.” WGN VP/GM Mary Sandberg Boyle comments, “No one is more knowledgeable in hyper-local business and community news than Jon Hansen. He is the perfect host to navigate these challenging topics and make them relatable to our audience.” Hansen also hosts “Let’s Get Legal” on WGN Radio on Saturday afternoons.Bill Michaels Clears Non-Compete; Show to Air on iHeartMedia’s WOKY-AM, Milwaukee. The Milwaukee Journal-Sentinel reports that Bill “The Big Unit” Michaels will return to the airwaves in Milwaukee after a false start five months ago. Michaels’ program had been airing on Audacy’s crosstown sports talk WSSP-AM prior to that station’s programming changes that saw the show dropped. iHeartMedia added “The Bill Michaels Show” to its sports talker WOKY-AM on August 30, but received a cease-and-desist from Audacy because Michaels had a non-compete in the Milwaukee market that kept him off the air there until now. Michaels’ show airs in the Madison market on Mid-West Family Communications’ WOZN-AM/FM. The 10:00 am to 2:00 pm show will begin on WOKY-AM “The Big 920” on Monday (1/17).iHeartMedia Atlanta and John Hope Bryant to Launch ‘BUILDING the Good Life’ Podcast. The Atlanta operations of iHeartMedia are teaming up with entrepreneur, philanthropist and globally recognized financial literacy advocate John Hope Bryant to launch a new iHeartRadio Original podcast titled, “BUILDING the Good Life with John Hope Bryant.” iHeartMedia says the podcast showcases “Bryant’s gift for delivering inspiration through authentic and intimate conversations with some of the world’s most extraordinary people, culled from his unique orbit of leaders from business, entertainment, sports, media and government including Killer Mike, CNBC’s Andrew Ross Sorkin, NFL commissioner Roger Goodell, Delta Air Lines CEO Ed Bastian, PayPal CEO Dan Schulman and Nextdoor CEO Sarah Friar.” Bryant says, “This show is all about the magic of aspiration, inspiration, growing and maximizing human potential – delivered through the reach of the largest podcaster in the country. I have been a builder since I began my entrepreneurial journey as a 10-year-old boy in Compton, California, later creating Operation HOPE in response to the Rodney King riots, which evolved into the building of over 40 for-profit and non-profit organizations. This drive to build began as I listened to stories from those around me growing up in South Central Los Angeles and began to recognize the importance of everyone’s story: that by listening we can hear, by hearing we can see, and by seeing we can reach our full potential.”WABC, New York Owner John Catsimatidis Offers $10k Reward for Arrest and Conviction of Teen’s Killer. WABC-AM owner and Red Apple Media CEO John Catsimatidis is offering a $10,000 reward for information that leads to the arrest and conviction of the man who shot and killed 19-year-old Kristol Bayron Nieves during the robbery of an East Harlem Burger King restaurant last weekend. The perpetrator appears in surveillance video wearing dark clothes and a mask. He got away with about $100 dollars. Nieves had been working at the restaurant at 116th and Lexington Ave for about three weeks.FOX News Channel Promotes Jeanine Pirro to Co-Host of ‘The Five.’ FOX News Channel personality Jeanine Pirro is promoted to full-time co-host of “The Five.” Pirro has been a substitute co-host of the show since 2020 in addition to her work with FNC as a legal analyst and host of the weekend program, “Justice with Judge Jeanine.” Pirro joins the program that features a rotating cast that includes: Harold Ford Jr., Geraldo Rivera, and Jessica Tarlov as the co-hosts for the liberal seat and conservatives Greg Gutfeld, Dana Perino and Jesse Watters. FOX News Media CEO Suzanne Scott says, “‘The Five’ continues to be a beloved show by the American audience. Each of the co-hosts are accomplished and insightful talent with diverse opinions and terrific chemistry who will certainly help drive this ensemble program going forward.” Pirro will continue hosting “Castles USA” on FOX News Media’s streaming service FOX Nation, where she dives into the rich history of iconic castles around the country.COVID-19, January 6 Investigation, Midterms/Trump & the GOP, Voting Rights, Economy/Inflation, U.S.-Russia Relations, and Prince Andrew’s Legal Troubles Among Top News/Talk Stories Yesterday (1/12). The high rate of COVID-19 cases across the U.S., the fate of the Omicron variant, and Dr. Anthony Fauci’s spat with Senators Rand Paul and Roger Marshall; House Minority Leader Kevin McCarthy announces refusal to cooperate with House Select Committee investigating the January 6 attack on the Capitol; speculation about which party will control Congress after the 2022 midterm elections and Donald Trump’s influence over the GOP; President Joe Biden’s push for Congress to take up the Voting Rights Act; the state of the U.S. economy and the high rate of inflation; the U.S., NATO and Russia meet over the Russian troops amassed at the Ukraine border; and Prince Andrew faces a civil suit brought by Jeffrey Epstein victim Virginia Giuffre were some of the most-talked-about stories on news/talk radio yesterday, according to ongoing research from TALKERS magazine. KFRU-AM/FM, Columbia Seeks Talk Show Host. KFRU-AM/FM, Columbia, Missouri is looking for a dynamic full-time, talk show host who will hit the ground running and immediately contribute to the successful community-based heritage radio station. The successful candidate understands the broadcast business and takes pride in their work. This candidate needs to be a strategic and pro-active thinker. We require creative idea generating skills to constantly put the station in a position to succeed. Candidate needs a deep understanding of on-air, digital, and social media branding as well as a passion for impacting listeners in the community. If you enjoy a fast-paced work environment and have the gift to talk, please apply. Send your information to: [email protected].Tags: Andrew Ross Sorkin, Audacy, Bill Michaels, Brian Philips, BUILDING the Good Life, cease and desist, Chicago, Cumulus Media, Dana Perino, Doug Hamand, Fox News Channel, Fox News Media, Geraldo Rivera, Greg Frey, Greg Gutfield, Harold Ford Jr., iHeartMedia, Jeanine Pirro, Jesse Watters, Jessica Tarlov, John Catsimatidis, John Dimick, John Hope Bryant, Jon Hansen, Madison, Mary Sandberg Boyle, Mid-West Family Communications, Milwaukee, New York, news/talk radio, Nexstar Media, non-compete, podcast, programming operations, Roger Goodell, Sports Talk, Suzanne Scott, Talkers Magazine, The Five, vice president, WABC-AM, WGN-AM, WOKY-AM, WOZN-AM/FM, WSSP-AM, Your Money Matters Category: Front Page News, Industry News Via http://www.expertclick.com/NewsRelease/Thursday-January-13-2022,2022266048.aspx Connectiv Holdings and Insurance Forums Acquire National Medicare Insurance Industry Conference1/13/2022 New York, NY. January 13, 2022: Two highly regarded, insurance industry focused companies announced today the acquisition of the National Medicare Insurance Industry Conference created by the American Association for Medicare Supplement Insurance. The annual conference is recognized as the leading national event for the Medicare Supplement industry. First held in 2006, the conference brings together those active in the pricing, administration, marketing and selling of Medicare insurance solutions and in recent years has included many important companies in the broader Medicare ecosystem. "The Medicare insurance industry continues to grow exponentially and plays a pivotal role in society. We are committed to further developing this important event and making it even more valuable for attendees," says Jay Weintraub, CEO and founder of Connectiv Holdings, the primary acquiring company. Connectiv Holdings has a rich history of building industry leading events beginning with LeadsCon in 2008. It is known for creating InsurTech Connect, the world's largest gathering for insurance innovation with more than 7,000 people, and their portfolio also includes HR Transform, Blueprint, and Manifest, covering the future of work, real estate tech, and logistics tech respectively. "An important dimension of this conference is its proven ability to attract insurance distributors, agents and brokers," adds Sam Melamed, Founder of Insurance Forums. "As the world's largest insurance agent online community, we look forward to playing a vital role in building upon the solid foundation." "These two individuals have the passion, expertise and the necessary manpower and technology to ensure that future events are not just bigger but also better," notes Jesse Slome, founder of the conference and director of the American Association for Medicare Supplement Insurance. "I am absolutely thrilled and excited with anticipation of where this event is headed." As a symbol for the exciting future ahead, the National Medicare Insurance Industry Conference will operate as Medicarians and moves to Las Vegas for the first time, taking place June 7-8, 2022 at the MGM Grand. # # # About American Association for Medicare Supplement Insurance (AAMSI) Based in Westlake Village, CA, the American Association for Medicare Supplement Insurance is a national organization that advocates for the importance of Medicare insurance planning and supports insurance professionals who market Medicare solutions. AAMSI hosts the leading online directory listing local Medicare insurance agents. About Connectiv Holdings Headquartered in New York City, Connectiv Holdings is an events studio that helps catalyze industry innovation and transformation through the creation and operation of global gatherings. Responsible for hundreds of thousands of connections - including building LeadsCon, Mobile Apps Unlocked, InsureTech Connect, InsureTech Connect Asia, HR Transform, Blueprint, and Manifest. Its passion for connecting people will lead Connectiv to launch four event brands in 2023. About Insurance Forums Headquartered in Washington, D.C., Insurance Forums is the world's largest online insurance agent community. Founded in 2006 by Sam Melamed, Melamed is a secondary owner of InsureTech Connect conference and CEO of NationalCare Dental. Jesse Slome is director of the American Association for Long-Term Care Insurance. He also directs the American Association for Critical Illness Insurance and the American Association for Medicare Supplement Insurance. To find local Medicare insurance brokers utilize the organization's free online directory. Via http://www.expertclick.com/NewsRelease/Connectiv-Holdings-and-Insurance-Forums-Acquire-National-Medicare-Insurance-Industry-Conference,2022266049.aspx The number of Americans with Medicare Supplement insurance is expected to grow slightly in 2022 according to the American Association for Medicare Supplement Insurance. "The data and the best minds in the industry look for nominal growth in 2022," states Jesse Slome, director of the Medicare advocacy organization. "We expect the number of policies will total 14.6 million, about 100,000 more than each of the prior two years." In citing data for the prediction, the Association director acknowledged CSG Actuarial, leading experts, for Medicare market analysis. "Clearly the growth trend is stronger for Medicare Advantage (MA) plans," Slome acknowledged. The Association recently reported that some 26 million MA plans would exist in 2022. "It's hard to compete when television broadcast after broadcast features a celebrity spokesperson touting zero-premium Medicare coverage with all these extra no-cost benefits," Slome adds. "I give a lot of credit to the legion of insurance agents who are out there working to educating consumers about the pros and cons of the different Medicare options. Free is not always free." The Association director shared that the number of individuals with Medigap coverage has grown steadily over the past decade. "On 2010 some 9.7 million policies were in force," he notes. "The numbers started to level off around 2018." "There are indeed reasons to consider Medigap and reasons for dedicated insurance agents to offer it to consumers," Slome concludes. "You can counter celebrity spokespeople if you share benefits and meaningful information. That's why we gather and offer relevant data." Medicare insurance statistics can be accessed via the Association's website at www.medicaresupp.org/facts-2022. The American Association for Medicare Supplement Insurance (AAMSI) advocates for the importance of educated planning. AAMSI supports insurance professionals who market Medicare insurance solutions. To access a national online directory listing local Medicare Insurance agents go to www.medicaresupp.org/find-local-agent/. There is no cost to access the directory. Jesse Slome is director of the American Association for Long-Term Care Insurance. He also directs the American Association for Critical Illness Insurance and the American Association for Medicare Supplement Insurance. To find local Medicare insurance brokers utilize the organization's free online directory. Via http://www.expertclick.com/NewsRelease/Medicare-Supplement-Insurance-Policies-Expected-To-Grow-Slightly,2022266027.aspx Name: Valerie VanBooven RN BSN Title: Founder, Co-Owner Group: Approved Senior Network Dateline: Saint Charles, MO United States Direct Phone: 888-404-1513 Via http://www.expertclick.com/NewsRelease/Home-Care-CRM-Tutorial-ASNSPARK-How-to-Delete-a-Contact,2022266025.aspx
“The Mother of All Supply Shocks” China is aggressively fighting Coronavirus. With the Olympics only a month away, the Chinese government is determined to keep the Coronavirus at bay. The supply chain is becoming collateral damage as any incident of Coronavirus occurring sparks a shutdown. Just last week, truck movements in and out of the ports of Ningbo and Shanghai were severely limited due to some drivers getting sick. How worrying is it? consider this headline from Bloomberg News, “The ‘Mother of All’ Supply Shocks Lurks in China’s Covid Crackdowns.” Here is how the article describes it:
Inflation Highest in 40 Years Last year, inflation was up 7%, marking the most significant jump in prices since the 1980s. Our recent Global Toy News survey (“The Toy Industry’s Biggest Worries: Results of the “2022 Looking Forward Survey‘”) indicated that “56% of respondents projected that their costs would Compelling New Research On the Supply Chain I have found an excellent article in Barron’s entitled “Supply-Chain Disruptions Are Easing. Why ‘Normal’ Is Still Far Off.” The report is by Nathan Sheets, chief global economist at Citi Research. He writes:
He reports that every part of the world has a different experience with the In Europe, on the other hand, demand has weakened despite challenges in Mr. Sheets summarizes as follows:
Via http://www.expertclick.com/NewsRelease/Disruption-Report-42,2022266022.aspx For Immediate Release Directory Seeks to Connect Addiction/Recovery Treatment Centers with Experts and Authors Who Have Empowering Messages Invites Treatment Centers to Register at No Cost Until now, there has been no directory for experts and authors to locate Addiction/Recovery Treatment Centers that are open to having guest presenters, but SpeakerTunity®, The Speaker & Leader Resource Company is changing that. Jackie Lapin, founder of SpeakerTunity®, is asking Addiction/Recovery Centers that welcome speakers to get listed in the company's speaker directories at no charge. SpeakerTunity® serves as an information source to introduce centers to potential speakers on any aspect of sober strategies, personal empowerment and health and wellness. Fees, if any, are entirely up to the two parties to explore. To submit, visit www.Speakertunity.com/treatment. For authors, leaders and experts who offer life-changing information, finding and connecting with the booking coordinators for regional speaking opportunities has never been easier thanks to the new SpeakerTunity Cities Regional Speaker Leads Directories®. Each directory contains between 1500 and 3000 contacts within each of four primary categories: business meetings (subdivided by industry, ethnicity and gender), philanthropic and service groups, places where speakers address consumers directly; and spiritual, consciousness or faith-based opportunities. Addiction/Recovery Centers are just one of more than 150 specialty categories that make it easy to find the right match of opportunities easily. SpeakerTunity Cities Regional Speaker Leads Directories® comprehensively cover the contact information for the decisionmakers at "evergreen" and "recurring" opportunities in each of the 75 available regions across North America. Subscribers find a mix of engagements that enable them to enhance the lives and businesses of the key target audiences. To learn more about the directories themselves, visit www.SpeakerTunityDirectories.com/cities Summary: SpeakerTunity®, The Speaker & Leader Resource Company, invites Addiction/Recovery Treatment Centers to be registered for inclusion in a directory to connect with life changing authors and expert speakers, who can support the journey to sobriety and a sober lifestyle. Contact: Jackie Lapin (818) 707 1473 LinkedIn: https://www.linkedin.com/in/jackielapin Facebook: http://www.facebook.com/speakertunity About SpeakerTunity®: SpeakerTunity® is the Speaker and Leader Resource Company, providing programs, tip sheets and regional directories that get leaders booked for speaking engagements, radio shows, podcasts, virtual summits and virtual networking across North America. SpeakerTunity Cities Regional Speaker Lead Directories® provides up to 1,800 direct speaker leads in each of 60 different markets across the US and CAN—in four categories: business, service, consumer and spiritual meetings, venues and associations. SpeakerTunity® also offers a speaker-one sheet graphic design service and turnkey Success Booking System, along with training programs on how to get booked for any platform. www.SpeakerTunity.com About Conscious Media Relations: Conscious Media Relations Radio/Podcast Tours have helped nearly 200 luminaries, leaders, filmmakers and authors grow their businesses, sell more books, create viewership and change more lives by introducing them to up to 9000 radio shows and podcasts, including such clients as Don Miguel Ruiz, Arielle Ford, Dr. Joe Vitale, James Twyman, Chris and Janet Attwood, Maureen St. Germaine, Denise Linn, Hay House and more. www.ConsciousMediaRelations.com Via http://www.expertclick.com/NewsRelease/Connecting-AddictionRecovery-Treatment-Centers-with-Experts-and-Authors,2022266023.aspx
For Immediate Release:
Dateline: Philadelphia, PA
http://dennyhatch.blogspot.com/2022/01/143-chaikin-power-tool-widget.html #142 Blog Post – Wednesday, January 12, 2022
Postedby Denny Hatch
An Amazing Infomercial, a Wizard and His
Just over adecade ago, the guy on the right — shaking hands with CNBC’s legendary JimCramer — bought the gargantuan double-house next door to us on sleepy, narrowGaskill Street in center city Philly. His name is Marc Chaikin. He is alegendary investment guru and inventor of the Power Gauge—the mostastonishing stock market analysis gizmo in the history of finance.
No kidding.
Iran into Marc at the annual holiday Gaskill Street block party the summer 2021 andhe told me that he and his gizmo were now in the hands of Bill Bonner’s AgoraPublishing, a billion-dollar-a-year direct marketing, privately-heldconglomerate in Baltimore. He was finally, at last! poised to make agazillion dollars after ten years in the wilderness.
WhatTriggered this Blog Post: Marc and Sandy sold their big house and moved to New England. Below is the7-word email from Gail—our incredibly savvy, eagle-eyed former neighbor acrossthe street—about our former neighbors, Marc and Sandy Chaikin, who lived nextdoor. Gail’s 7-word email:
“MarcChaikin is alive and promoting himself.”
Gailincluded a link to Marc’s extraordinary infomercial selling his Gizmo.
You will have the link to Marc's textbook brilliant infomercial at the end of this post. (Note: I found myself hanging on every word.)
The Nightmare Revisited Onehot, hot Fourth of July many years ago at our Gaskill Street block party Ifound myself sitting next to the new neighbor, Marc Chaikin. We got talkingabout investing and — you guessed it — direct marketing. He started describinghis invention — a gizmo/widget that could be installed on an iPhone orcomputer. It contained detailed data on the stock market. Updated continuously,it synthesized dozens of metrics for 5,000 stocks and could tell you in aninstant whether to BUY, HOLD or SELL with unerring accuracy:
That dayMarc set me up with his Power Gauge widget on my Apple computer. Istarted playing with it. Peggy and I have turned over our modest portfolio toFidelity and are happy. But I was dazzled by this extraordinary invention.
Marc was inthe process of putting together a small company to market his Power Gauge toinvestors. On that Independence Day picnic I said: “Marc, I can make you veryrich.”
After a fewmore conversations about direct marketing, Marc hired me as aconsultant/copywriter for $1,000 a month. As I recall he gave me a wee piece of the action if the thing flew.
AKooky Business Model My memory isa bit fuzzy here, but as I recall Marc had assembled a small gaggle of optionsbrokers, traders and advisors. They had convinced him that he had come up witha neat-o lead-generation gimmick for traders to land customers and make bigbucks on commissions. The deal: give away the Power Gauge free to optionsinvestors. When an investor placed a trade through the optionsXpress platformMarc’s little company would get a nice commission. As I recall, it was a one-timecommission; not a commission on every trade.
The Obvious Business Model Notone to mince words, I told Marc I had never heard of a deal like this.
Iimmediately saw the Power Gauge as a potential gold mine and thefoundation of a fantastic investor’s advisory service. Alas options traders arethe wrong people. This gizmo is for serious, long-term stock market investors.Options guys are get-rich-quick day traders. They are not investors; they arecrap shooters—gamblers. They love hot action, day trading and the rush of quickprofits.
I rememberedthe immortal words of professional gambler Nick Dandolos—a.k.a. Nick the Greek.He died Christmas Day, 1966). The Greek reportedly proclaimed: “The greatestthrill is winning. The second greatest thrill is losing.”
My Pitch to Marc “Don’t give thisgem away free!” I urged. Yeah, give it away as a free trial for a week or two.During the trial period, blitz the responders with emails about what the gizmois saying and how much money investors were making from it. Then convert themto becoming paid subscribers to the Power Gauge. Once in the fold, gofor the jugular. Upsell the users to a pricy email newsletter that tipped themoff to the hottest stocks to buy and the money-losing bummers to short. Anybody out there remember Rod Smart of
The optionsguys that Marc had assembled hated me. I hated them. Yeah, I wrote the copythat Marc and his guys ordered me to write, but I was miserable. The businessmodel was going nowhere and I knew it. My arrangement with Marc lasted a coupleof months. Then one day a member of Marc’s team called me up and startedscreaming at me over the phone. Peggy and I talked and we decided that sinceMarc and Sandy lived next door it was not a good idea to get into a fight withneighbors. What’s more, I was spending too damn much time on Marc’s project forthe grand a month he was paying me.
I firedMarc.
LookingBack in Hindsight… At the time,I was a freelancer with a 50-year career in direct marketing. When I signed onwith Marc and he explained the cockamamie business model, I smelled a rat. Asfounder of WHO’S MAILING WHAT! and, later, editor and publisher (withPeggy) of Target Marketing magazine, I traveled the country attendingand exhibiting at myriad expos, conferences and local gatherings selling adsand interviewing top direct marketers for cover stories. I knew the business.Above all, I knew cold the arithmetic of continuity series and subscriptionservices many of whom had been early employers of mine as well as clients.
Itseemed to me these guys Marc had assembled had figured out how to co-opt the PowerGauge—a work of authentic genius—to be used as a common lead generator.
To Marc’smini-consortium I was the arch-enemy—a pain-in-the-ass little jerkwatercopywriter in the sad-sack shack next door who knew nothing about the innerworkings of Wall Street and was trying to upset their gravy train to juicycommissions from options traders.
Overthe Next 10 Years… We neverbecame close friends of Marc and Sandy. Periodically we would bump into eachother on the street or at summer block parties and I would ask him how he wasdoing with the gizmo. He would regale me with the names of all the importantpeople who loved it and all the great connections he was making. But I gatheredthe business did not take off.
Then in the summerof ‘21 he told me he was in business with Bill Bonner’s billion-dollar AgoraMarketing, publisher of 300 books and 120 newsletters with 205,524 activesubscribers. It was a yummy (and long overdue) association.
Bill Bonner in front of his French Chateau d'Ouzilly-- I knew BillBonner fairly well. I wrote a cover story on him for Target Marketing. His sister-in-lawwas a dear friend of my parents in upstate New York.
Iburroweddeep into my files and came up with a fascinating exchange of memos where I tried to introduce Bill Bonner to the fledgling direct marketers, Marc and SandyChaikin.
Ten yearslater, it turns out I was right.
Sigh…
== = = = = = = = = = = = = =
To: William Bonner
From: Denny Hatch
Date: March 10,2011
Subject: Breakthrough New Stock RatingSystem and iPhone App—Free to Your Subscribers
Dear Bill,
Had acatch-up lunch with Beth Ketzner and Kathleen Peddicord last month here inPhilly. All very upbeat and great fun.
I don’t thinkyou and I have spoken since you were the 1997 Target Marketing magazineDirect Marketer of the Year and I came to Baltimore to interview you for the coverstory.
I amcurrently working with Marc Chaikin, who is well-known in the financial worldand regular columnist for SeekingAlpha.com.
I thinkyou’ll find his new Chaikin Power Gauge Reports and iPhone App to bebreakthrough achievements as stock research tools.
You can readthis e-mail or cut to the chase and go directly to [Marc Chaikin's link].
Whatmakes the Chaikin Power Gauge unique:
• It distills masses of complex data on each stock into clear and conciseactionable color displays.
• Green is bullish-positive – BUY NOW.
• Red is bearish-negative — SELL (or maybe Sell Short)
• Yellow is neutral — HOLD.
• Withthe Power Gauge it’s possible to make a buy-sell-hold decision literally inseconds.
Notonly are the red-green-yellow displays based on impartial, third-party researchinto more than 5,000 stocks—all updated daily—but also the system has been independentlyback-tested over a 10-year period with complete success.
Investorsthat want detailed analysis beyond the green-red-yellow indicators can enter ane-mail address and the ticker symbol of any stock and click on “SEND MYREPORT.”
By returne-mail comes the 4-page pdf Chaikin Power Gauge Report.
With the newiPhone App (released yesterday), all this research is not only available, butalso iPhone users can trade 24/7 anywhere on the planet. In Marc Chaikin’swords, “It’s like having broker in your pocket.”
[I included the iPhone App link.]
The entiresystem is currently free.
No cost. Norisk. No obligation.
Once you’vetried it, you might like to pass it on to your readers.
Here’sa fascinating test:
1.Take a moment to visit
2. Pick astock symbol and get a Free pdf 4-page Power Gauge Report by return e-mail.
3. Thenenter the same ticker symbol into Google Finance, MSN Money and/or YahooFinance.
See foryourself which one solves the information overload problem by providing quickand easy decision-making tools.
I think youwill agree the Chaikin Power Gauge Report wins hands down!
If you wouldlike to offer it to your readership, Marc Chaikin is available at: [I supplied Marc's contact information.]
Thank you,Bill.
I hope allis well.
Denny Hatch
== = = = = = = = = = = = = =
From: [email protected]
Subject: Re:Breakthrough New York Stock Rating System and iPhone App—Free to your subscribers.
Date:Friday, March 25, 2011, 2:08 PM
Denny,
Yes, it's beena while. Beth tells me you've been busy.
Chaikin'sproduct is interesting...how does he make any money?
Bill
== = = = = = = = = = = = = =
To: William Bonner
From: Denny Hatch
Date: March 27,2011
DearBill,
Thank youfor getting back to me about the new Chaikin Power Tools Research Reportssystem and iPhone App.
This is inresponse to your 6-word question: “How does he make any money?”
Two years indevelopment and several months in beta testing, this is in the early stages ofthe product launch.
By way of backgroundMarc Chaikin’s team includes Wharton grad students, the past Head of Marketingfor Reuters America, a Gartner analyst and a veritable cadre of smart staffersfrom twenty-somethings to septuagenarians.
These guysare working at the intersection of two well documented trends: (1) onlinefinancial services are migrating to primarily mobile access at unprecedentedrates and (2) massive flows of assets are moving out of traditional brokerageaccounts and into self-directed accounts.
Afterinvestigating everything from paid apps to "freemiums" toadvertising-supported, they've settled on a blended business model tocommercialize their service.
At thistime, the iPhone app is free to download. This is based on analyses of howrapidly initial interest and downloads drop off for paid apps.
Consistentwith other mobile services, they've negotiated with their brokerage partner,optionsXpress, to receive revenue for their users who open new accounts.
OptionsXpressis the primary revenue stream that they are pursuing. They expect to prove thatnot only do their clients open new accounts but also trade frequently, and sorepeat this model with other online brokers in the near future allowing avariety of online brokerage clients to transact right in the app.
Incidentally,it was reported this week that Charles Schwab will be acquiring optionsXpress:
CharlesSchwab's $1 billion offer last week for midsize optionsXpress seems like a goodmove for the online-brokerage giant. The all-stock deal should allow Schwab toupdate the options tools on its Website and to integrate futures trading, helpingit stay relevant in a very competitive technology race. The firm is choosing tobuy the technology rather than build it, and also gets the chance to absorboptionsXpress' nearly 400,000 accounts. —Theresa W.Carey
This shouldbe a very positive development in the dynamics of the launch and the future ofChaikin Power Tools.
Right now,the focus is building traction and creating evangelists with their brokeragepartner revenue model.
In additionto the above they are also pursuing development and testing of other revenuestreams:
• Buildingadvertising support into their apps.
• Monthlysubscription for an "ad free" version.
• A paidreal time product for the active trader community with real time data and tradinganalytics.
• Turn theresearch reports—now entirely free—into a subscription product.
• A plan tooffer their application and a module to be integrated with a traditionalbroker's desktop workflow to full-service brokers in a traditional enterprisesoftware-licensing model.
Meanwhile,Marc Chaikin is stoking the fires with his weekly column in SeekingAlpha.com and will be making therounds of the cable financial shows. The schedule so far:
March 31— Fox Business,Varney & Co. with Stuart Varney
April 12— CNBC Worldwide Exchange“CNBC networks' most distributed show, simultaneously available in more than100 countries across the globe.”)
This week,the Chaikin Power Tools iPhone App was featured as the leading financial app inthe iTunes Store.
Initial userreviews are real good. Below is a sampling:
“AFREE IPHONE APPcalled Chaikin Power Tools was just launched. It provides trading signals onapproximately 5,000 stocks. The app lets you set up your own watch list orselect from a built-in industry list. If you pick, for example, conglomerates,you'll see recent prices (20 minutes delayed) for the companies in the group,plus a proprietary Power Gauge, which gives you a bullish (green), bearishred) or neutral (yellow) signal. Clicking on a gauge provides additionaldetail, plus the ability to view a graph and see some basic information aboutthe company. It's free, and it's fun. Check it out.” —Theresa W.Carey
ChaikinPower Tools (iPhone, iPad) FREE “Stockmarket savvy app owners will have a good time with Chaikin Power Tools, an appfilled with analytical tools to monitor the market and making smart moves. Theapp was designed by market expert Marc Chaikin and it works through more than 20different factors of information to help make buying and selling decisions. “The app also keeps track of outside information that can help you makedecisions about stocks. You can monitor breaking news that might affect themarket, and even keep up on high activity on Twitter regarding a certain stock.And you can make your trades right from the app using optionsXpress.” — GetLatestNewsUpdates.Blogspot.com
Bill, etchedin my brain is an exchange we had over lunch in 1997 about the (then nascent)Internet that nobody really understood except perhaps Jeff Bezos and yourself.I muttered something about the business models that were built on “attractingeyeballs” as being nuts.
“The onlybank that takes eyeballs,” you shot back, “is the eye bank.”
Marc Chaikinain’t in the eyeballs business!
Finally,a scenario: A couple offinancial guys are having lunch at the Bar Vendôme and one guy mentions a hotstock. After lunch the other guy goes on his iPhone to the Power Gaugeon the Chaikin App. The colors are green—bullish-buy. Just to be sure herequests the 4-page Power Gauge Report on the stock and it arrives as apdf by return e-mail. Everything looks good and he trades in his account, whichis confirmed shortly after the market opens.
Conversely,if his luncheon partner identified some bad news about a stock that was in theguy’s portfolio, he could sell on the spot and be out before it started to reallytank.
In short,with the Chaikin Power Tools App, an investor has instant hands-on control ofhis portfolio 24/7 anywhere in the world. Isn’t this 21st century personalfinancial management at its most elegant?
Incidentally,Marc would be happy to jump on a train to give you more details in person onhis Chaikin Power Tools—or, if you are so inclined, we’d love to see you inPhilly for lunch at the Union League. He is: [I supplied Marc's address, phone and email.]
Thank youagain for following up. Hope this is helpful.
Denny Hatch
== = = = = = = = = = = = = = Zero reply from Bill. He blew me off. Now, 10 years later, Bonner and Chaikin have themselves a joint venture and a riveting one-hour-plus infomercial.
Takeawaysto Consider •Maybe if I’d hung in there and got Chaikin and Bonner seriously talking to eachother I mighta wound up richer than Croesus.
• I loveBonner. But hated the guys Chaikin had assembled.
• Life’s toodamn short to spend in perpetual misery, fear, angst and anger hoping for a bigpayout in an uncertain future.
• Here’sMarc's Current Offer from Agora Marketing.
The Link to MarcChaikin’s Powerful https://www.youtube.com/watch?v=p1F0p3ASDeE YouTube Key Words
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